BLAST x POLYMARKET PARTNERSHIP

Richard Norton
COMMERCIAL DIRECTOR
Client
Polymarket
Sport
Esports
Duration
1 minute

The collaboration spans BLAST’s Counter-Strike and Dota 2 tournament properties, BLAST Premier and BLAST Slam, bringing prediction-driven engagement to fans across multiple global tournaments.

THE PARTNERSHIP

SMG supported Polymarket through the partnership sales process to develop a global partnership that was the first prediction market partnership in Esports.

Polymarket receives prominent visibility across live broadcasts, arena events and digital content, as well as branding across BLAST’s broadcasts via digital integrations and physical prints.